If you could choose one word to describe the way you approach business, and life in general, what would it be? Let this show introduce you to the way the word “preeminence” sends shockwaves through your entire ecosystem when you embrace and adopt it.


On this episode of the new-and-improved Preeminence Unleashed podcast, Nic Peterson and Jeff Moore dive deep on what preeminence means and how it manifests itself in your worldview, your habits and your relationships, how COVID-19 changed the nature of buying and selling – plus how Nic and Jeff learned to adapt – and how to communicate well and develop successful, preeminent relationships that serve everybody in the long-term. Tune in for the return of a podcast that will change the way you look at every part of the way you do business.

What You’ll Learn:


  • What preeminence has to do with your priorities, and how a preeminent entrepreneur or service provider differs from the rest of the pack 
  • Why transactional relationships and preeminent ones don’t necessarily have to be mutually exclusive (hint: the keyword is “service”)
  • How to seek out, understand and construct “win-win-win” relationships
  • And much more!


Favorite Quote:


“Preeminence is a long game. Preeminence is consistently – the way I look at it and how I categorize somebody being preeminent or not, is basically this: Time is going to pass. Now, is time going to be our best friend or our worst enemy? That’s really what I’m thinking, especially when I’m sitting here saying, ‘Am I being preeminent in this moment based on how I treat this person, consult this person, advise this person 20 years from now? Is that the best thing I could have done for that person or not? And so we consider it the long game.”


  • Nic Peterson


How to Get Involved:

Nic Peterson and Jeff Moore are endlessly fascinated with the mindsets and practices that make smart, successful people tick – and they work closely with other entrepreneurs, business owners and service providers to put those habits and perspectives into action, making preeminence the cornerstone of every move forward.

You can connect with Nic at nicpeterson.com and masterymode.com, and you can find Jeff on LinkedIn.


And if you enjoyed the episode, be sure to visit the show on Apple Podcasts, rate and review. Your feedback is both important and appreciated!